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Services

We develop websites and apps that do exactly what you need. We specialize in custom web development services, which means that your solution will be tailored to perfectly fit your business.

Expertise

Leverage our experience and hands-on knowledge of industry domains and specialized solutions.

Technologies

We use mostly open-source technologies, which significantly cuts development costs without compromising on quality and security.

Company

Greenice is a Top Rated web development agency established in 2007.

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Kateryna Reshetilo
Kateryna Reshetilo - Head of Marketing at Greenice

Kateryna’s job is to understand the markets the company is serving, formulate the best offerings for potential clients, and market them in the most effective way. In addition to that, she is also responsible for discovering new market niches and developing competitive strategies to exploit them. 

Kateryna uses Content Marketing as the main way to reach target audiences. She believes that helping potential clients by providing advice and useful information is the best marketing strategy. She handles content planning and editing at Greenice. 

Reshetilo has written a number of articles on the topics of eCommerce, Healthcare, and eLearning.

She has a bachelor’s degree in International Business with a Major in Marketing and Minor in Finance (Hanzehogeschool, Groningen). 

Outside of work Kateryna loves spending time with family, and she is an enthusiastic climber and windsurfer. 

Her articles have been featured in such publications as MarketingSherpa, DZone, ThriveGlobal.

Connect with Kateryna on Linkedin.

 

Specializes
Business Automation Healthcare Marketplace Start a Project Technologies eLearning

Articles

How to Build a Custom ERP System: the 8 Step Guide
Business Automation How to Build a Custom ERP System: the 8 Step Guide

A failure of an ERP development project can cause a major setback for the entire company, or even its death. In this article, we’ll talk about the 8 ways of avoiding those pitfalls, by carefully planning your custom ERP software. We share our own experiences, as well as the experience of others, so be prepared for a lot of examples.

Kateryna Reshetilo
26.02.2024
How Leading Companies Use Machine Learning in HR to Dramatically Improve Efficiency
Business Automation How Leading Companies Use Machine Learning in HR to Dramatically Improve Efficiency

What do Google, IBM, Unilever, and IKEA have in common, besides being market leaders? They, along with a handful of others, are trailblazers that have been applying artificial intelligence in human capital management for years already, and they have done so successfully!

Regardless of whether you believe in the ‘Terminator’ scenario or not, right now machine learning can give your company a real competitive edge in talent management.

Kateryna Reshetilo
29.01.2024
5 eLearning Trends in 2024 That Can Make You Reconsider Your eLearning Strategy
eLearning 5 eLearning Trends in 2024 That Can Make You Reconsider Your eLearning Strategy

Curious to know what the future holds for the corporate eLearning industry in 2024?

After all, wouldn’t it be nice to know beforehand if one day your boss decides to replace you with a robot?!

Luckily, this isn’t the case for most of us, at least not yet. Nonetheless, this year we will see a lot of advancements in educational technology. And, in this article, we outline the general directions for these advancements, i.e. eLearning trends to follow.

Kateryna Reshetilo
23.01.2024
How to Build a Conference App That Adds Value to Your Event
Marketplace How to Build a Conference App That Adds Value to Your Event

Are you organizing a conference and want to make it a memorable experience for your attendees? Look no further than a conference app! In this article, we'll explore the key goals of event app development and the must-have features that will make everyone love it. From providing essential information about your event to facilitating networking, engagement, and learning opportunities, your conference app has the potential to take your event to the next level.

Kateryna Reshetilo
23.01.2024
5 Reasons to Build Your Own Hospital CRM and How it Will Help You to Become More Patient-Centered
Business Automation Healthcare 5 Reasons to Build Your Own Hospital CRM and How it Will Help You to Become More Patient-Centered

Almost all industries except healthcare have raised the bar for consumer experience. Medical providers that close this gap the fastest, will gain a huge competitive advantage. But no one ever said it would be easy!

Squeezing ever more patients into doctors’ schedules, staying economically viable, and simultaneously improving the healthcare experience for people is a daunting task. That is why you need all kinds of tools that will help you stay on top of doctor-patient relationships and personalization of your services.

In this article, we’ll take a close look at healthcare CRM software and all the ways it can aid your practice in becoming more patient-centered. But before that, let’s get some important definitions out of the way.

Kateryna Reshetilo
18.12.2023
Understanding HIPAA for Mental Health, The Ultimate Guide
Healthcare Understanding HIPAA for Mental Health, The Ultimate Guide

$134,828,772 is the total amount of penalties to date that has been paid by organizations and individuals for noncompliance with HIPAA.

How does this make you feel?

Stressed, neutral, or motivated?

As a mental health professional, you haven’t been trained to deal with technology and cybersecurity, so it is only natural to be fearful and overwhelmed by rapidly changing privacy regulations.

We’re sure you are well aware of your duty to protect your patients’ information and you probably know how to do this physically (locking desks and using noise machines). But what about the digital information? How do you protect your emails, video calls, electronic records, messages, etc?

If you don’t have the answer yet and are looking for guidance, we’re here to help.

Kateryna Reshetilo
18.12.2023
AI
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