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Services

We develop websites and apps that do exactly what you need. We specialize in custom web development services, which means that your solution will be tailored to perfectly fit your business.

Technologies

We use mostly open-source technologies, which significantly cuts development costs without compromising on quality and security.

Company

Greenice is a Top Rated web development agency established in 2007.

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Kateryna Reshetilo
Kateryna Reshetilo - Head of Marketing at Greenice

Kateryna’s job is to understand the markets the company is serving, formulate the best offerings for potential clients, and market them in the most effective way. In addition to that, she is also responsible for discovering new market niches and developing competitive strategies to exploit them. 

Kateryna uses Content Marketing as the main way to reach target audiences. She believes that helping potential clients by providing advice and useful information is the best marketing strategy. She handles content planning and editing at Greenice. 

Reshetilo has written a number of articles on the topics of eCommerce, Healthcare, and eLearning.

She has a bachelor’s degree in International Business with a Major in Marketing and Minor in Finance (Hanzehogeschool, Groningen). 

Outside of work Kateryna loves spending time with family, and she is an enthusiastic climber and windsurfer. 

Her articles have been featured in such publications as MarketingSherpa, DZone, ThriveGlobal.

Connect with Kateryna on Linkedin.

 

Specializes
Business Automation Healthcare Marketplace SaaS Start a Project Technologies eLearning

Articles

AI agent development trends 2025: Tools, industries, and rates
Technologies AI agent development trends 2025: Tools, industries, and rates

AI agents are no longer science fiction sidekicks - they’re slipping quietly into spreadsheets, call centers, and CRMs. What began as experiments in automation is now reshaping how businesses operate day to day.

To map this shift, we analyzed 542 AI agent development jobs posted on Upwork - one of the world’s largest freelance marketplaces. This dataset gives a rare, bottom-up view of what businesses are actually building and paying for in 2025. The picture that emerges is less about flashy demos and more about real infrastructure - agents that handle the grunt work, amplify human teams, and are fast becoming a standard feature of modern business.

And we’re not just observers: as a Top Rated Upwork agency with a long track record in AI development, we see these trends firsthand in client projects, giving us a unique vantage point to speak about where agent technology is headed.

Inna Lebedeva
16.10.2025
How market leaders use machine learning in eCommerce, and you should too!
Business Automation How market leaders use machine learning in eCommerce, and you should too!

Is your eCommerce business suffering from costly returns, customer churn, or margin decreases? Do you try your best to optimize prices but spend too much effort? Or maybe your online consultants are overloaded with claims and questions from customers and fail to deliver the best quality services?

If you recognized some of the challenges of your business, then it may be useful for you to know how the most successful retailers in the world manage them with the help of Machine Learning.

Come on and dive in with us into the ocean of the opportunities for your eCommerce business with ML!

Kateryna Reshetilo
10.10.2025
Guide on how to Calculate Return on Investment (ROI) of eLearning?
eLearning Guide on how to Calculate Return on Investment (ROI) of eLearning?
“What’s the ROI of your mother?” enquired Gary Vaynerchuk when someone asked him about the return on investment of social media marketing.

Gary has a point here. Not everything may or should be quantified. Some things bring non-monetary value that is far greater than money. For instance, if your safety training leads to fewer accidents, it can potentially result in a saved human life. Now, that is invaluable!

However, when it comes to corporate training programs, sometimes you do need to show the numbers, especially if you want a bigger budget.

Kateryna Reshetilo
10.10.2025
How Does GDPR Change the Way Your Website is Developed?
Start a Project How Does GDPR Change the Way Your Website is Developed?

Since 2018, GDPR has become an indispensable condition for all companies operating in the EU and storing their customer's data electronically.  And, unless you want to pay multimillion-euro fines, you’ve got to take it seriously!

Of course, there is a silver lining and not everything is that bad. The new regulation has introduced very good privacy protection practices that will bring a lot of value to your users. So, whenever you feel intimidated, just remember that GDPR legislates common sense!

In this article, we deconstruct GDPR from the point of view of the impact on the development of your website/web app. We did our best to extract the practical steps for making your website GDPR compliant.

Kateryna Reshetilo
10.10.2025
How to Build Your Own House Cleaning Service App That Users Will Love
Marketplace How to Build Your Own House Cleaning Service App That Users Will Love

12,896 hours is the average time each person spends tidying their homes during their lifetime. That’s 1,5 years or 77 weeks. These numbers hardly coincide with modern reality.

Business people, working moms, single-parent households, elderly people, and anyone else who can afford it, often delegate home cleaning to professionals and use the extra time for stuff they want to do.

With the growing trend of ordering services on demand, no wonder software for the house-cleaning business has already disrupted the gig economy. Due to the increase in self-employment and freelance work, the demand for digital platforms for maids will keep on growing in the years ahead.

How to make an app for cleaning services? Read our complete guide!

Kateryna Reshetilo
08.09.2025
How to Create a Stock Photo Website Like Shutterstock, But Better
Marketplace How to Create a Stock Photo Website Like Shutterstock, But Better

Visual content is a powerful tool used by marketers and bloggers. It can increase audience engagement, brand awareness, and click-through rate on websites. Taking into account the incrementally growing interest in visuals for the years to come, why not build a website like Shutterstock?

We will give you the most important things you need to know based on a decade of experience in web development! Dive in.

Sergii Opanasenko
08.09.2025
AI
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